Attention

|
New economic data show opportunity for real innovation

Thursday we learned that new orders for nondefense capital goods (excluding aircraft) in the US fell for the 3rd straight month, to 5 year lows. What do we mean by nondefense capital goods? All kinds of industrial machinery and equipment. Basically, things we would buy to maintain or upgrade the capabilities of a lot of
Read More

|
A pleasant surprise is more pleasant, and more surprising, than you think

I published an article on LinkedIn yesterday titled “A pleasant surprise is more pleasant, and more surprising, than you think”. It’s an extension of my previous post here on STEM to Business about how Tesla uses surprise to earn free advertising. The more I’ve thought about this, the more I realize how important the element
Read More

|
Are you ignoring the power of surprise?

Matthew DeBord published an article over the weekend on Business Insider titled “Tesla has one huge advantage over every other car company”. The huge advantage? Free advertising. It’s not just that people talk about Tesla. People love Tesla. I thought about DeBord’s article when I read Seth Godin’s blog post today. Here’s the last bit of
Read More

|
Take the time to sanity check your work

Seth Godin wrote a blog post the other day that resonated with me. It’s titled “When things go wrong”. He lists the steps you should follow when something has gone wrong. Step zero? “Double check the work to make sure that there are no other problems within it.” I’ve processed a ton of data at work
Read More